3 Big Secrets of FREE Advertising (Revealed)
http://EarnWhateverYouWant.com
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Yes…. There’s nothing in the world that beats the low cost and tremendous exposure you get when you advertise a free offer. There are so many proven ways of promoting your objectives without cost that it literally boggles the mind just to think of listing them.
Simply run an ad offering a free report of interest to most people — a simple one page report with a “tag-line” inviting the readers to send money for more information, with a full page advertisement for your book or other product on the backside.
Ask for a self-addressed stamped envelope, and depending on the appeal for your report and circulation of the publication in which your ad appears, you could easily be inundated with responses!
One way is to write an article relative to your particular expertise and submit it to all the publications and media dealing in the dissemination of related information. In other words, become your own publicity and sales promotions writer.
Get the word out; establish yourself as an expert in your field, and “tag-along” everything you write with a quick note listing your address for a catalog, dealership opportunity, or more information.
Another really good way is by becoming a guest on as many of the radio and television talk shows or interview type programs as possible. Actually, this is much easier to bring about than most people realize. Write a letter to the producer of these programs, then follow up with an in-person visit or telephone call.
Your initial contact should emphasize that your product or service would be of interest to the listeners or viewers of the program–perhaps even saving them time and money.
Other ways of getting free or very inexpensive exposure include the posting of advertising circulars on all free bulletin boards in your area, especially the coin-operated laundries, grocery stores, and beauty and barber shops.
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Don’t discount the idea of handing out circulars to all the
shoppers in busy shopping centers and malls, especially on weekends. You can
also enlist the aid of the middle school students in your area to had out
circulars door-to-door.
Some of the more routine methods include having a promotional ad relative to
your product or service printed on the front or back of your envelopes at the
time you have them printed with your return address.
Be sure to check all the publications that carry the kind of advertising you
need. Many mail order publications just getting started offer unusually low
rates to first-time advertisers; a free-of-charge insertion of your ad when you
pay for an order to run three issues or more; or special seasonal ad space at
greatly reduced rates.
And there are a number of publications that will give you Per Inquiry (PI)
space–arrangement where all orders come in to the publication, they take a
commission from each order, and then forward the orders on to you for
fulfillment.
Many publications will give you a contract for space. In this arrangement you
send them your ad, and they hold it until they have unsold space, and then at a
price that’s always one third or less the regular price for the space need,
insert your ad. Along these lines, be sure to check in with the suburban
neighborhood newspapers.
If you send out or publish any kind of catalog or ad sheet, get in touch will
all the other publishers and inquire about the possibilities of exchange
advertising. They run your ad in their publication in exchange for your running
an ad for them of comparable size in yours.
The trick here, of course, is to convert all these responses, or a large
percentage of them, into sales. This is done via the “tag-line,” which issues an
invitation to the reader to send for more information, and the full page ad on
the back of the report, and other offers you include with the complete package
you send back to them.
As mentioned at the beginning of this report, it’s just a matter of unleashing
your imagination. Do that, and you have a powerful force working for you that
can help you reach your goals.
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** Build giant mailing lists of subscribers that follow you ( in
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